Module 9: E-commerce Platforms and Technologies

Module 9: E-commerce Platforms and Technologies-

Introduction to E-commerce Platforms

E-commerce Platform Selection

Popular E-commerce Platforms

E-commerce Technology Stack

Customization and Extension

Payment Processing

Inventory Management Systems

Shipping and Fulfillment Technologies

Security and Fraud Prevention

Mobile Commerce Technologies – Mobile app development for e-commerce – Responsive design for mobile devices – Mobile payment technologies (e.g., mobile wallets)

Analytics and Reporting Tools – E-commerce analytics platforms (e.g., Google Analytics, Adobe Analytics) – Sales tracking and conversion optimization – A/B testing for e-commerce websites

Content Management Systems (CMS) for E-commerce – Combining content and commerce – Integrating CMS with e-commerce platforms – Managing product catalogs and content marketing

Emerging Technologies in E-commerce – Blockchain and cryptocurrency in online transactions – Artificial intelligence and chatbots in customer support and sales – Voice commerce and AI-powered shopping assistants