ADHSM 1 Year-
Introduction to Hospitality Management- Overview of the Hospitality Industry, Historical Perspective, Segments of Hospitality, Hospitality Operations, Customer Service, Hospitality Career Paths, Hospitality Trends and Challenges, Ethical and Legal Considerations, Hospitality Marketing, Financial Aspects, Industry Associations and Professional Development, Case Studies and Guest Speakers.
Food and Beverage Management- Introduction to Food and Beverage Management, Menu Planning and Development, Restaurant Operations, Beverage Management, Food Production and Kitchen Management, Quality Control and Food Safety, Cost Control and Financial Management, Marketing and Promotion, Restaurant Concepts and Styles, Sustainability and Ethical Considerations, Catering and Event Management, Technology in Food and Beverage Management, Guest Relations and Customer Experience, Legal and Regulatory Compliance.
Accommodation Management- Introduction to Accommodation Management, Hotel Types and Classification, Front Office Operations, Housekeeping and Maintenance, Guest Services and Concierge, Food and Beverage Services within Hotels, Revenue Management, Sales and Marketing for Hotels, Property Management Systems (PMS), Hotel Facilities and Amenities, Hospitality Technology, Sustainability in Accommodation Management, Legal and Regulatory Compliance, Security and Safety Measures, Strategic Management and Leadership, International and Cross-Cultural Considerations.
Event Management- Introduction to Event Management, Event Planning and Design, Event Marketing and Promotion, Event Logistics, Event Operations, Event Budgeting and Financial Management, Event Technology and Tools, Event Catering and Food Services, Event Entertainment and Production, Legal and Ethical Considerations, Event Safety and Security, Sustainability in Event Management, Event Evaluation and Post-Event Analysis, International and Cross-Cultural Event Management, Client Relationship Management, Event Case Studies and Practical Experience.
Marketing and Sales in Hospitality- Introduction to Hospitality Marketing and Sales, Market Research and Analysis, Marketing Strategies for Hospitality, Online Presence and Digital Marketing, Public Relations and Media Relations, Customer Relationship Management (CRM), Sales Techniques and Strategies, Revenue Management and Pricing Strategies, Distribution Channels, Sales and Marketing Analytics, Ethical and Legal Considerations, International and Cross-Cultural Marketing, Promotional Events and Campaigns, Marketing and Sales Case Studies, Guest Feedback and Reputation Management.
Financial Management- Introduction to Financial Management in Hospitality, Financial Statements and Reporting, Budgeting and Forecasting, Cost Control and Expense Management, Revenue Management, Financial Ratios and Key Performance Indicators (KPIs), Capital Budgeting and Investment Analysis, Cash Flow Management, Financial Software and Systems, Taxation and Financial Compliance, Ethical Considerations in Finance, Financial Risk Management.
Human Resource Management- Introduction to Human Resource Management in Hospitality, Recruitment and Selection, Employee Onboarding and Orientation, Training and Development, Performance Management, Compensation and Benefits, Labor Relations and Employment Law, Diversity and Inclusion, Workforce Planning and Staffing, Employee Engagement and Retention, Health and Safety Management, HR Technology and Systems, Ethical Considerations in HR, International and Cross-Cultural HR Management, Strategic HR Planning.