ADHTM 1 Year-
Introduction to Hospitality Industry- Diverse Sector, Customer-Centric, Service-Oriented, Global Reach, Career Opportunities, Economic Impact, Hospitality Management, Trends and Innovations, Challenges, Regulations and Standards.
Front Office Operations- Guest Check-In and Check-Out, Reservation Management, Guest Services, Room Assignment, Key Control, Payment and Billing, Guest Relations, Security, Communication Hub, Record Keeping, Cash Handling, Check-Out Procedures, Upselling and Cross-Selling, Technology Utilization.
Food and Beverage Service- Types of Food and Beverage Outlets, Service Styles, Food and Beverage Menus, Order Taking and Processing, Food Presentation and Plating, Beverage Preparation and Service, Guest Interaction, Table Setting and Maintenance, Payment Processing, Upselling and Suggestive Selling, Complaint Handling, Hygiene and Safety.
Food Production and Kitchen Operations- Menu Planning, Food Preparation, Cooking Techniques, Ingredient Sourcing, Food Safety and Sanitation, Kitchen Organization, Kitchen Staff Hierarchy, Recipe Standardization, Quality Control, Kitchen Equipment and Tools, Waste Management, Menu Adaptation, Timeliness and Efficiency, Specialized Cuisine, Continuous Improvement, Budgeting and Cost Control, Adherence to Dietary Preferences.
Housekeeping and Accommodation Management- Cleaning and Maintenance, Room Setup and Turnover, Inventory Management, Quality Control, Guest Requests, Laundry Management, Guest Services, Lost and Found, Energy and Resource Conservation, Safety and Security, Budgeting and Cost Control, Training and Staff Development, Guest Complaint Resolution, Pest Control, Adherence to Standards.
Hospitality Marketing and Sales-
Hospitality Marketing: Market Research, Target Audience Identification, Branding, Online Presence, Search Engine Optimization (SEO), Content Marketing, Email Marketing, Online Travel Agencies (OTAs), Social Media Advertising, Public Relations, Review Management, Paid Advertising.
Hospitality Sales: Sales Strategies, Relationship Building, Sales Teams, Revenue Management, Booking Platforms, Cross-Selling and Upselling, Data Analysis, Negotiation, Sales Reporting, Customer Relationship Management (CRM).