Syllabus Of PM-
- Introduction to Product Management:
- What is Product Management?
- Role and responsibilities of a Product Manager.
- Product Development Process:
- Idea generation and validation.
- Market research and analysis.
- Product design and development.
- Testing and validation.
- Launch and post-launch activities.
- Market Research and Customer Insights:
- Customer personas and segmentation.
- User interviews and surveys.
- Competitive analysis.
- User testing and feedback.
- Product Strategy:
- Defining product vision and goals.
- Setting product roadmaps.
- Prioritization techniques (e.g., MoSCoW method, RICE score).
- Business model development.
- Product Planning and Roadmapping:
- Creating product roadmaps.
- Feature prioritization.
- Agile and Scrum methodologies.
- User Experience (UX) and Design:
- User-centered design principles.
- Wireframing and prototyping.
- Usability testing.
- Development and Engineering Processes:
- Collaboration with development teams.
- Agile development methodologies.
- DevOps and continuous integration/continuous deployment (CI/CD).
- Go-to-Market Strategy:
- Product launch planning.
- Marketing and promotion strategies.
- Sales enablement.
- Metrics and Analytics:
- Key performance indicators (KPIs) for product success.
- A/B testing and experimentation.
- Data-driven decision-making.
- Product Lifecycle Management:
- Managing products through their lifecycle (introduction, growth, maturity, decline).
- Sunsetting and retiring products.
- Stakeholder Management:
- Working with cross-functional teams.
- Communication and collaboration skills.
- Ethics and Legal Considerations:
- Privacy and data protection.
- Ethical product design.
- Case Studies and Real-world Projects:
- Analyzing successful and unsuccessful product launches.
- Hands-on projects to apply product management principles.
- Tools and Software:
- Introduction to product management software (e.g., Jira, Trello, Asana).
- Data analytics tools (e.g., Google Analytics).
- Guest Speakers and Industry Insights:
- Guest lectures from experienced Product Managers.
- Industry trends and insights.
- Career Development and Networking:
- Resume building and interview preparation.
- Networking opportunities with professionals in the field.